WIT new-car paint correction: ad review

Persona: family that brought a new SUV home this festive season, pooja done · Angle: the car's first visit as a Diwali gift · Awareness: problem unaware, offer-led · Sophistication: 2 · Load-bearing beat: offer

Persona: owner who thinks a new car means perfect paint · Angle: a 10-second test they can do tonight · Awareness: problem unaware → problem aware · Sophistication: 3 (mechanism: stockyard wash swirls) · Load-bearing beat: problem

Persona: owner a few days after the vehicle pooja · Angle: pooja residue sitting on new clear coat · Awareness: problem unaware · Sophistication: 3 · Load-bearing beat: problem

Persona: owner already thinking about detailing · Angle: real scarcity, 10 slots per studio · Awareness: solution aware · Sophistication: 2 · Load-bearing beat: offer · Format: native notes-app static (text only)

Persona: value-conscious new-car owner · Angle: plain price anchor, ₹3,000 service free · Awareness: solution aware · Sophistication: 2 · Load-bearing beat: offer

Persona: owner who cares how the car looks in photos · Angle: show the difference on one panel · Awareness: problem aware · Sophistication: 3 · Load-bearing beat: proof (shown on the owner's own car at the visit)

Persona: owner of a premium new car who wants it treated that way · Angle: invitation, limited to cars above ₹15 lakh · Awareness: solution aware · Sophistication: 5 (identity: the car deserves it) · Load-bearing beat: offer

Persona: Telugu-first owner after the vehicle pooja · Angle: core offer in Telugu · Awareness: problem unaware, offer-led · Sophistication: 2 · Load-bearing beat: offer · TELUGU IS DRAFT until Praneet reads it